At NACDA, our co-founders sat down with D1.ticker and two of our customers, Texas and Iowa, two programs that are setting the standard in college athletics. Watch the full conversation below.

"There's always a cost to inaction."
— Beth Goetz, Athletic Director, University of Iowa

Athletic departments are being asked to do more with fewer resources, all while navigating revenue sharing, NIL, and rising expectations. In this panel, Rob Novak (CFO at Texas) and Beth Goetz (AD at Iowa) join Equipe co-founders Sajan Gutta and Nick Benson to talk about why a strong data foundation has become a strategic necessity, not a "next year" project.

What they discussed:

1. Why getting your data foundation right matters more than ever
2. How AI is changing the game, and why Equipe helps schools actually capitalize on it
3. The results Texas Athletics has seen after investing in a modern data platform
4. Why Iowa is investing in its data infrastructure today to prepare for what comes next
5. The rising cost of inaction as departments face growing financial pressure

Texas and Iowa are building that foundation on Equipe. We unify your data across ticketing, fundraising, fan engagement, and beyond, then give you the modern tooling to act on it and drive new revenue, all through an AI-native platform built for the future.